Orissa Metaliks Private Limited (OMPL), a part of the Rashmi Group and a leading integrated iron and steel manufacturer in Eastern India, partnered with us to establish its digital presence from the ground up. Despite its strong industrial capabilities and significant CSR initiatives, the company had limited visibility across social media, creating an opportunity to build a stronger corporate identity and communicate its work to employees, communities and stakeholders.
We developed and managed OMPL’s digital communication across key pillars including industrial excellence, sustainability, CSR and community development, employee culture and corporate responsibility. Our scope covered social media strategy and management, creative design, copywriting, photography, drone shoots, reels and video editing, CSR event coverage and Meta advertising. Through on-ground storytelling and premium visual content, we transformed manufacturing operations, employee experiences and community initiatives into accessible and engaging brand narratives.
The result was the creation of a consistent, credible and recognisable digital identity for OMPL. Our communication brought greater visibility to the company’s industrial capabilities, CSR initiatives, sustainability efforts and people-first culture, strengthening stakeholder engagement while helping position OMPL as a responsible, progressive and socially conscious organisation.
